Netflix Unveils Steven Knight’s New Drama House of Guinness

A new historical saga from the creator of Peaky Blinders dives into the power struggles of the Guinness dynasty, premiering this fall on Netflix.

Netflix has released the first trailer for House of Guinness, a sweeping historical drama created by Steven Knight. Best known for Peaky Blinders, Knight now turns his attention to the famous brewing family whose name became synonymous with Ireland itself. The eight-part series dramatizes the aftermath of Sir Benjamin Lee Guinness’s death in 1868, setting the stage for a fierce battle among his children. The show will premiere worldwide on September 25, 2025.

The trailer introduces viewers to Dublin in the late 19th century, a city alive with both industrial might and political upheaval. At the heart of the drama are the Guinness siblings: Arthur, Edward, Anne, and Benjamin. Their father’s will sparks turmoil when it grants control of the brewery to only two sons, leaving the others sidelined. This decision, as teased in the footage, ignites rivalries that echo the modern-day boardroom feuds of Succession.

Louis Partridge takes on the role of Edward Guinness, with Anthony Boyle portraying Arthur Guinness. Emily Fairn and Fionn O’Shea round out the family as Anne and Benjamin, while James Norton and Jack Gleeson join the ensemble in key supporting roles. The casting reflects a blend of established talent and rising stars, aiming to balance historical gravitas with fresh dramatic energy.

Behind the camera, Knight enlists Tom Shankland to direct the first five episodes, while Mounia Akl helms the latter three. Their combined vision promises a layered look at the Guinness empire as it expands from Dublin’s St. James’s Gate Brewery into New York’s bustling markets. Scenes of both cities feature prominently in the teaser, underscoring the global scale of the family’s ambitions.

While House of Guinness is inspired by real events, it is not bound to historical fact. The series takes creative liberties, particularly with the reading of Sir Benjamin’s will. Records show that all four children were beneficiaries, but only Arthur Edward and Edward Cecil inherited control of the brewery. The drama heightens this tension by depicting the will as an intentional act of exclusion, reframing the narrative for television.

For Steven Knight, the project marks another return to period storytelling. His success with Peaky Blinders proved his ability to turn history into gripping drama, and House of Guinness looks set to deliver a similar mix of family intrigue, sharp dialogue, and atmospheric world-building. Netflix is positioning the series as a prestige title for its fall lineup, betting that the Guinness name will carry weight far beyond Ireland.

The release also comes at a time when audiences are eager for sprawling historical dramas with high stakes and lavish production values. By combining the allure of real-life dynasties with fictionalized drama, House of Guinness could appeal to fans of The Crown and Succession alike, cementing Netflix’s reputation for investing in ambitious original storytelling.

Watch the trailer

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